ChangeTheFace (CTFA) is an industry alliance that fights for diversity and equality in the mobile technology industry:
• Launched in 2020, it unites technology companies, consulting organizations, NGOs, and industry associations
• It is part of the GSMA portfolio
EQUALS is a global public‑private partnership created in 2016 by the GSMA, ITU, ITC, UN Women, and UN University:
• Its goal is digital gender equality
• The partnership currently has more than 100 participants worldwide
The joint event, held as part of the initiatives, took the form of a closed roundtable for women leaders from the mobile technology industry.
The event aimed to:
• Discuss how AI‑driven transformation affects career growth, self‑confidence, and opportunities for various groups of specialists
• Determine what organizations can do to ensure that AI adoption contributes to inclusive career development rather than unintentionally reinforcing inequality
Ms. Maria Bolshakova, Deputy Director General of the RCC, took part in the discussion.
The conclusions and recommendations formulated during the roundtable will form the basis of CTFA's key research project for 2026, focused on AI, inclusivity, and the future of work.
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